Benjamin Moore Reveals Raspberry Blush as Its 2023 Color of the Year | Builder Magazine (builderonline.com)
The paint brand's chosen shades 'empower the use of statement colors that deliver delight and personality.'
By Symone Strong
Benjamin Moore released its 2023 Color of the Year, Raspberry Blush. The saturated red-orange “enlivens our surroundings while awakening our senses with charismatic color.”
“People are ready to bring color back into the home, taking a step outside their color comfort zones,” says Andrea Magno, color marketing and development director at Benjamin Moore. “Raspberry Blush 2008-30 and the Color Trends 2023 palette empower the use of statement colors that deliver delight and personality, while transforming rooms for incredible results.”
To commemorate this year’s selection, Benjamin Moore enlisted electro-funk duo Chromeo to underscore the upbeat and optimistic tone of the hue. Chromeo’s new song "Raspberry Blush" celebrates the positivity and enjoyment of life that both color and music can influence.
Courtesy Benjamin Moore
In addition to Raspberry Blush, the Color Trends 2023 palette emboldens designers and homeowners to take color to unexpected places using the additional seven Benjamin Moore paint colors: